best brands 2016

Best Europ. Corporate Brand in Europe

Porsche
BMW
Bosch
Ikea
Adidas
Audi
Miele
Michelin
Nestlé
L’Oréal

Best Product­ Brand

Nivea
Coca-Cola
Samsung (TV, DVD, Blu-ray)
Rotkäppchen
Lego
Bosch (Construction and DIY)
Persil
WMF
Apple (Telecommunication)
Lindt

Best Growth Brand

WMF
Husqvarna
Sony (Photography)
Ritter Sport
LG (TV, DVD, Blu-ray)
Bosch (Gardening)
Ford
Weihenstephan
Zewa
Apple (Telecommunication)

Best Highest-Growth E-Commerce-Brand

Amazon
Rewe
Douglas
Ikea
Lidl
eBay
Media Markt
H&M
Zalando
Booking.com

  • Show 2016

    Host: Steven Gätjen

    Keynote: Christian Wulff

    Showact: ZAZ

  • Winners 2016

    Porsche: Dr. Kjell Gruner, Vice President Marketing, Porsche AG

    Nivea: Iain Holding, General Manager Management Unit Germany/Switzerland and Ingo Tanger, Marketing Director Germany Beiersdorf AG

    WMF: Matthias Becker, President Consumer Goods WMF Group

    Amazon: Ralf Kleber, Country Manager Amazon.de